Keywords
Mass media, Public opinion, Social media, Information, Influence, Communication, News, Media literacy, Misinformation, Bias, Society,Awareness
How to Cite
HOW MASS MEDIA SHAPES PUBLIC OPINION. (2026). Global Conference on Multidisciplinary Research and Innovation, 1(4), 32-36. http://econferencia.com/index.php/1/article/view/446
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Abstract
This article explores how mass media influences public opinion in modern society. It examines the ways in which television, newspapers, and especially social media shape people’s views on political, social, and cultural issues. The study highlights both the positive and negative effects of media, including its role in spreading information, raising awareness, and, at the same time, creating bias
References
This work is licensed under a Creative Commons Attribution 4.0 International License.
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