SUSTAINABILITY (ESG) AS A DRIVER OF BRAND EQUITY AND CORPORATE ATTRACTIVENESS: EVIDENCE FROM DEVELOPED MARKETS. International Congress on Economics, Management and Business Studies, [S. l.], v. 1, n. 9, p. 140–149, 2026. Disponível em: https://econferencia.com/index.php/8/article/view/1442. Acesso em: 18 oct. 2026.